Methods Of Researching The Art Market For Investment

Methods Of Researching The Art Market For Investment

When it comes to researching the art market for investment, your main goal should be to gather as much information as you possibly can and build a powerful knowledge bank of the art world.

Your research journey should begin very broadly and gradually narrow down as you begin to learn and understand more about the art industry.

It’s also quite evident that right now is the best time to invest in art, so there’s no time like the present to learn some useful methods of research. 

A non-exhaustive list of points to research could include:

  • A brief understanding of art history
  • Different art movements and styles
  • Artists of varying experience and prestige; Blue-chip artists, Established artists, Emerging artists
  • Art market statistics
  • Auction history
  • Value trends

Each of those points can start out quite broad before being honed and focused on, opening up a whole array of other areas for further and deeper research.

As an example, if you identify an artist that resonates with you, you can fine-tune your research to learn about the artist’s:

  • Background life and career path 
  • Accolades and achievements
  • Popularity of their work and valuation history
  • Artists with similar works and style
  • Where to purchase their art

In order to successfully find and collect the information you need in order to attain an understanding of the art market, you’ll need a plan of approach and in this article, we’ve laid out a few methods for doing so, as well as a selection of valuable resources to aid your journey.

 

Methods Of Researching The Art Market For Investment

There are a great many methods of researching the art market for investment, using both online and offline techniques for doing so, the best strategy is to use a combination of methods and not rely on a single route for gathering information and building knowledge.


Make Full Use Of The Internet

When it comes to research, the internet is an absolute treasure trove of valuable information at your disposal, with almost limitless potential and opportunities for learning and understanding almost any subject imaginable.

For the most successful art market research, the internet is absolutely essential. 

Websites

A good art industry website should be a hub for a lot of the information gathering you intend to do. You know a site serves great value when you can conduct a large amount of research within the space of that single website.

When you’re looking into subjects such as art news, galleries, auctions, artists and artworks, two websites that offer an abundance of information are:

Artsy

Artnet 

Blogs & Journals

Blogs and journals are an effective means to be kept in the loop and up to date with everything happening within the art industry, you also have the added benefit of being able to trawl through their archives and search for specific terms to learn more about a subject they’ve covered.

There are so many art blogs and journals on the internet both new and old, professional and amateur, covering a range of approaches to documenting and reporting on various aspects of the art world.

Two very popular and reliable online art journals are:

The Art Newspaper

Art News

Art Market Reports & Databases

When it comes to investing in art and taking the leap to make a purchase, something you’ll most likely want to see is some cold, hard facts in the form of data.

There’s not much that’s more encouraging for an investor than seeing the past results and historical returns of previous investors and collectors. 

Two top-ranking authorities for art market research and analytics are:

The Art Basel and UBS Global Art Market Report

Art Market Research

Google Search & Maps

It’s pretty safe to say that most of us rely on Google to the extent that we can no longer remember how we ever got by without it, nor do we want to imagine not having it there at our fingertips, as an extension of ourselves.

When it comes to researching the art market, it’s a tool we want to rely on very heavily. Both the search function and the Maps feature can help us to find art events and physical art spaces to visit in order to gain some in-person knowledge.

Google Search

Google Maps


Visit Physical Art Spaces

Daniela Raytchev Art Displayed In London Art Gallery

Art Galleries

Art galleries can be found all over the place throughout the country and they’re especially numerous in cities. Galleries are the perfect places to learn more about art, artists and the art market. 

By visiting a gallery, you can inform your understanding as well as be introduced to new art and artists. Each gallery’s curator will have an in-depth and well-rounded knowledge that can exceed the results of a Google search, especially on the artworks they’re exhibiting and displaying.

Art Fairs

Art fairs are a great way to have an enjoyable day out whilst simultaneously conducting research and networking with others in the art industry. Some art fairs will enable you to meet the artists in person, you’ll have the chance to speak to other collectors and investors as well as curators and other art experts and enthusiasts.

This article from Country & Townhouse has a list of UK art fairs that we can look forward to throughout 2022.

Country & Townhouse

Art Exhibitions

Whilst this could simply fall under art galleries, it’s important to remember that there are a large number of pop-up art exhibitions and art trails all over the country every year, these can be great ways to spot up and coming artists.

Social Art Events

This method is almost a summary of the previous 3 for physical art spaces, as it could include gallery openings, artist shows, exhibitions, fairs and art trails. It can, however, also include events and parties put on by artists themselves, or more private events and gatherings. 

The key benefit of social art events and gatherings is the networking opportunities that they provide. Networking with others in the art world is a major help when researching the art market for investment. 


Keep Track Of Art Auctions

Keeping track of art sales and art auctions especially is a good way to keep a grasp on what’s popular and trending; the types of art that are selling well and how much they’re appreciating in value.

The main two big auction houses that have gone from being solely in-person events to having a hybrid model of art auction as a result of the Covid-19 pandemic are:

Christie’s

Sotheby’s

We recently published an article covering how the pandemic changed the art world and art investment which covers this paradigm shift of big art auctions.


Speak To Art Market Experts

Expert Art Advisor Giving Investment Advice In Art Gallery

 

The idea of researching and having to learn about such an expansive subject can feel overwhelming, and somewhat daunting, even if you already have a basic understanding.

Do not fear, there is a way to fast track a lot of the process of researching the art market and making sound choices when it comes to investing in art.

By speaking to someone who has already done the research, is consistently refreshing and updating their own understanding and has specialist knowledge of the art market. 

At Smith & Partner, we believe in making art collection and the art market accessible to everyone. We provide art investment services that offer value to collectors and investors of any experience level within the art market.

Our advisors are on hand to offer professional guidance and advice on investing in the art market, so feel free to contact our expert art brokers to arrange a consultation.

Some of the areas we can help you with your art investment are:

  • Offering access to exclusive artworks
  • Bespoke art investment plans to suit your budget
  • Detailed and accurate art market insights
  • Real-time art market trend tracking
  • Reliable expert insider’s knowledge
  • Comprehensive understanding of the art market

Download Our Free Art Investment Guide

Another way you can increase your knowledge of the art market is to download our free art investment guide, this guide was put together by our expert advisors and is packed with valuable information and advice to help you on your way to investing in art.

Download Free Art Investment Guide